AZ Capital and Wagram have acted as co-advisors to GBfoods Europe in its divestment of its two brands Butterfly (Belgium) and La Ferme d’Anchin (France). La Linea Verde (Italy), as a producer and distributor of fresh-cut products, will support both brands in accelerating their growth and strengthening their leadership position in their respective markets.
About GBfoods Europe
GBfoods Europe is a major multinational food company headquartered in Barcelona, Spain. Founded in 1937, it has grown from a small family business into a regional player with a presence in over 7 countries across Europe.
About Butterfly and La Ferme d’Anchin
Butterfly and La Ferme d’Anchin are the leading fresh soup brands in Belgium and France, respectively, with a premium positioning centered on product quality and freshness. Both companies benefit from a well-established distribution network with presence across all major retail operators.
About La Linea Verde
La Linea Verde is an Italian family-owned business with sales at c.€400m with presence in Italy and France.
Advised in the sale of
Butterfly and La Ferme d'Anchin (part of GBfoods Europe)
to